How to Guide
ESTABLISHING  SMART DIGITAL MARKETING GOALS
            An effective marketing strategy for growing your business starts with goal setting.

An effective marketing strategy for growing your business starts with goal setting.
Most companies take an approach similar to throwing mud against a wall just to see what sticks. Why? Because they weren’t SMART goals. A SMART goal is made up of five simple concepts that, when combined, set you up for success. SMART goals are:
- Specific
- Measureable
- Attainable
- Results-Oriented
- Time Bound
