Creating Buyer Personas For Your Business

It's important to establish buyer personas for your business so you can segment your audience and create stronger marketing campaigns. But, how do you start researching and creating these personas from scratch?

Our customizable buyer persona workbook will let you easily organize your research to create your very own buyer personas.

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What You Will Get

With this workbook, you can learn best practices for persona research and create thorough buyer personas that you can share with your entire company. 


Ask the right questions during your persona interviews and surveys


Format your persona research in a compelling way


Present your new, finalized buyer personas to your company


Use your buyer personas for segmentation, content mapping, and lead nurturing

This free, 11-page workbook is a valuable resource for understanding how to establish buyer personas.

Fill out the short form on this page and we'll email you a free digital copy now, so you can start creating your personas today!

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